Episodes
Friday Jun 24, 2022
Friday Jun 24, 2022
Despite everything you do, no one will love your brand as much as you do, and that is ok. Learn why in this podcast.
Download the Nobody Will Love Your Brand Like You Do worksheet
Thursday Jun 23, 2022
Marketing God - Week 8 - Day 4: The Role of Leadership - Stewardship Starts With You
Thursday Jun 23, 2022
Thursday Jun 23, 2022
As a leader you are the ultimate steward of your organization's brand. Understand why this is so critical in this podcast.
Download the Stewardship Starts with You worksheet
Thursday Jun 23, 2022
Marketing God - Week 8 - Day 3: The Role of Leadership - Brand Drives Culture
Thursday Jun 23, 2022
Thursday Jun 23, 2022
Your brand and organization's culture are inextricably linked. Listen to this podcast to understand why this is true.
Download the Brand Drives Culture worksheet
Thursday Jun 23, 2022
Marketing God - Week 8 - Day 2: The Role of Leadership - Jeweled Treasures
Thursday Jun 23, 2022
Thursday Jun 23, 2022
No one likes to receive a complaint. Yet, buried in the complaint are often jeweled treasures for your organization. Understand how to find these treasures in this podcast.
Tuesday Jun 21, 2022
Marketing God - Week 8 - Day 1: The Role of Leadership - Ego, Danger Ahead
Tuesday Jun 21, 2022
Tuesday Jun 21, 2022
Just like people, an organizations ego can create many problems. Learn how an organization's ego can signal danger ahead, in this podcast.
Friday Jun 17, 2022
Friday Jun 17, 2022
Your brand, your position lives in your parishioner's or participant's mind. Learn the implications of that in this podcast.
Friday Jun 17, 2022
Friday Jun 17, 2022
To do more, often you and your team need to do less. This podcast explains this important principle.
Download the Brand Extensions worksheet
Wednesday Jun 15, 2022
Marketing God - Week 7 - Day 3: Marketing and Teamwork - Customer Service
Wednesday Jun 15, 2022
Wednesday Jun 15, 2022
Customer service is critical to every organization. Understand why it matters and the role everyone plays in this podcast.
Wednesday Jun 15, 2022
Marketing God - Week 7 - Day 2: Marketing and Teamwork - Customer Experience
Wednesday Jun 15, 2022
Wednesday Jun 15, 2022
What a customer experiences defines their perspective of you. Learn why experiences truly do matter in this podcast.
Wednesday Jun 15, 2022
Marketing God - Week 7 - Day 1: Marketing and Teamwork - Everyone Owns The Brand
Wednesday Jun 15, 2022
Wednesday Jun 15, 2022
The concept that the brand is owned by everyone causes lots of conversations. Listen to this podcast to understand this important element.
Tuesday Jun 14, 2022
Marketing God - Week 6 - Day 5: Marketing Tactic Insights - Less is More
Tuesday Jun 14, 2022
Tuesday Jun 14, 2022
In a world that says more, more, more, less can be far more impactful in your communication. Learn why in this podcast.
Thursday Jun 09, 2022
Marketing God - Week 6 - Day 4: Marketing Tactic Insights - Moments Matter
Thursday Jun 09, 2022
Thursday Jun 09, 2022
Are you able to live in the moment, to be present to what is happening around you. In this podcast we consider how impactful being in the moment can be, especially in your social media.
Thursday Jun 09, 2022
Marketing God - Week 6 - Day 3: Marketing Tactic Insights - Sweat the ”Small Stuff”
Thursday Jun 09, 2022
Thursday Jun 09, 2022
We often hear "don't sweat the small stuff" in life. But, in marketing that could not be further from the truth. Learn why in this podcast.
Tuesday Jun 07, 2022
Marketing God - Week 6 - Day 2: Marketing Tactic Insights - Consistency
Tuesday Jun 07, 2022
Tuesday Jun 07, 2022
Are you consistent or are you complacent? Complacency is such a slippery slope. Listen to this podcast to learn how to avoid complacency and be consistent.
Download the Consistency worksheet
Tuesday Jun 07, 2022
Tuesday Jun 07, 2022
Do you run around always busy, taking on too much? The key to preventing that, be focused, simple and clear. In this podcast, learn how to be focused on what matters for your parish or ministry.
Tuesday Jun 07, 2022
Marketing God - Week 5 - Day 5: Marketing Strategy Overview - Pricing
Tuesday Jun 07, 2022
Tuesday Jun 07, 2022
Pricing can be tricky. But, pricing reflects the value you provide. Listen to the podcast to dig into the topic of pricing and value.
Download the Pricing worksheet
Thursday Jun 02, 2022
Marketing God - Week 5 - Day 4: Marketing Strategy Overview - Marketing Metrics
Thursday Jun 02, 2022
Thursday Jun 02, 2022
While people often measure success based on money, a far more valuable measure is one that focuses on the brand. Learn why in this podcast.
Wednesday Jun 01, 2022
Marketing God - Week 5 - Day 3: Marketing Strategy Overview -No Loyalty Without Trial
Wednesday Jun 01, 2022
Wednesday Jun 01, 2022
On the path to loyalty, trial is when someone actually takes action. Dig into this important topic in this podcast.
Download the No Loyalty Without Trial worksheet
Tuesday May 31, 2022
Tuesday May 31, 2022
All the availability in the world will not matter if no one is aware of you. Learn why awareness is the second critical step in this podcast.
Download the Next Step: Awareness worksheet
Monday May 30, 2022
Monday May 30, 2022
Foundational to all marketing is availability. Learn why availability is critical to your efforts in this podcast.
Download the It Starts With Availability worksheet